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A lot of affiliate marketers get confused how to promote products and what business model to use. Most of them think that super affiliates use tons of techniques to drive traffic, but that is not the case. Super affiliates are so successful because they use only one business model that works best for them. That is why Super affiliates make 95% of all affiliate revenues.If you use a bunch of traffic tactics and techniques, it can lead to information overload or complete chaos. Focus on only one technique, tactic or business model.
Here are some affiliate business models that will help you decide which is best for you:
1. PPC affiliate model. They use PPC to get their traffic. CPA marketers usually use only PPC to drive traffic and they do it very effectively. Smart marketers also build a list. This is probably the fastest way to get traffic, but master PPC before using this model.
2. SEO affiliate model. They do search engine optimization so they can get a lot of free organic traffic from Google, Yahoo or any other search engine. This can be a lot of work and research. You really have to do your keyword research. Again smart marketers build a list.
3. Email affiliate model. Email marketing is all they do.These can be niche affiliates who build multiple lists in a lot of different niches. Or they can build a huge general list for mass market offers. This model is very effective and popular. Most big names in Internet Marketing are using and teaching this model.
4. Content affiliate model. These include affiliates who do article marketing, blogging, video marketing or any type of marketing that involves distributing content on the web. Video marketing is a very popular way to generate traffic right now and it also gets high search engine rankings. Smart ones build a list.
5. Social media affiliate model. It combines content with social media such as social bookmarking, social search, communities, groups, forum marketing, social media networks and so on. To be honest this is my least favorite model. You can generate some sales but not as much as the other models, so the best decision in my opinion would be to build a list with social media.
Super affiliates use only one or maybe to of these models, because these models are established and well-documented. Pick one, test, plan and stick with it. Super affiliates did a lot of hard work planing and testing to make their model work for them.It takes time. Consistency is the key. It means that you don`t have to reinvent the wheel but repeat the things that are already working. What worked yesterday will work today, tomorrow and next year.
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About the author:
Andrej Urek is a young and innovative online entrepreneur. His passion is affiliate marketing and helping people to succeed online. |
